Intertextuality is the relationship between texts. It is the idea that all media texts reference one another in one way or another. for example in Shrek there is a lot of itertextuality showing that intertextuality doesn't just have to be with literal 'texts' it cam be in any form of media. We can clearly see the intertextuality in this video as this scene is almost made from intertextuality. The first part of the intertextuality is with the three blind mice. When we see them we remember the nursery rhyme that we sang when we were younger. This is then interrupted by the seven dwarfs pushing snow white onto the table. This reminds the audience of the original text where they were told about the story of snow white and the seven dwarfs. The next part that we see of this intertextuality is when Shrek goes to the bed and the wolf is in the bed. This references the story of little red riding hood and the wolf that replaced her grandma in the bed, reminding us of t...
This music video uses editing in a different way to most music videos I have seen, for example at the start of the music video the artist sings the lyrics 'so baby lemme give you that toot toot, and lemme give you the beep beep'. When the artist says 'toot toot' and 'beep beep' the music video cuts to shots of a car, showing what R. Kelly is referencing a car. Then after when R. Kelly enters a party there are jump cuts on the snare beats of the music. This 'cut on beat' is used throughout hip hop but not like this music video where it is obvious. During the chorus of this music video the transition used between shots is a fade/dissolve. This is used to visually separate the chorus from the music video. This is s typical editing convention of the old school hip hop genre as it is used in a lot of music videos, however this music video has used it in a more focussed way than most. Another use of editing is the colour grading which isn't very or...
This scene lays out the america This kind of meet up with friends in the hood shows the relationship between characters in this environment which would add to the narrative. This could be a part of the lyrics where the rapper in the song talks about hustling, in this scene from the game GTA we are shown just that. These two intertextuality ideas cam build up my narrative and allow me to develop my own ideas to extend these scenarios.
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